BMW and Mercedes-Benz Enjoy Nail-Biting 2011 Finish
BMW and Mercedes-Benz brands treated the resolution of their 2011 sales battle in the U.S. market as if it were an election: The world had to wait about 24 hours longer than usual for monthly sales...
View ArticlePremium Brands Earn Higher APEAL Scores; Land Rover Range Rover Ranks Highest
David Amodeo A new feature of our redesigned 2013 U.S. Automotive Performance, Execution and Layout (APEAL) Study is the division and ranking of APEAL performance into two major categories: Premium and...
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